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“BODY UP” THE ONLY ALL-IN-ONE UNDERGARMENT THAT GROWS WITH THE BABY

03/12/2008

It is intriguing to watch a child grow and assist all his tiny changes… And mothers know how rapidly children grow and how often their tinywardrobe has to be renewd. A genial idea comes from Mebby®, inspired by the performance of Dryarn, with the proposal of a decidedly revolutionary product, completely different from what the market offers at present. Backed by a long experience and tradition in products for childhood, Mebby® has known how to interpret mothers’ needs in creating a product that keeps pace with the times and rhythms of today. The name is Body Up which already denotes its promise: growth with the child from 0 to 3 years! Impossible? Absolutely not. Body Up is in Dryarn®, thi extraordinary fibre that, thanks to partnership with Mebby®, widens even further its fiel of application: after the great successes met in the field of sports, the lightest microfibre in the world has been chosen for the Mebby® line by Medel S.p.A. to create e truly innovative product. Dryarn® worn next to the skin offers numerous advantages: this yarn has been dermatologically tested and therefore considerably reduces allergies caused by bacteria that can also result in itching, redness and bad odours. Dryarn® has shown how, in sportswear tested under the severest meteorological conditions, it guarantees exceptional thermal insulation, now protecting the baby’s body from both cold and heat, as well as an elevated level of transpirability. Thanks to these extraordinary characteristics, Dryarn® Body Up is resistant to frequent washing, it dries rapidly and, above all, needs no ironing. Body Up and Dryarn® respect the environment. In fact, Dryarn® requires no dyeing because it is batch dyed. This grarantees a considerable energy saving. It does not stain so it can be washed at low temperatures, it does not pollute because it does not need aggressive soaps, and it does not need ironing. Body Up is seamless, with no side seams that could irritate the baby’s delicate skin. Available in 4 different models (Warm, 4 Seasons, Light sleeveless, and Light best) and may colour combinations, Body Up can be construed as a garment to be worn all year through. The variations follow body needs according to the seasons, hot or cold as they may be. So easy to wear, it guarantees excellent wearability and maximum freedom of movement. Easycare & Easywear designed even for the tiniest: Dryarn® and Mebby® together accompany babies from their first days to their first steps.

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